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Announcing W3 Total Cache Pro

Several weeks ago we silently launched version 0.9.3, a very exciting release for us. As we get closer to a final release of the popular web performance optimization (WPO) framework, we’re finally able start employing the best practices our colleagues like Joost de Valk and Pippin Williamson (among others) have championed for some time.

But before we get into that, let’s take a look at the highlights:

  • Fragment Caching Social layer, personalization and e-commerce etc are common elements of highly dynamic web sites. That means that caching entire pages to improve user experience and performance is not a solution. Fragment Caching bridges the gap between no caching at all and the “ideal,” full page caching. By extending the WordPress Transient API, W3TC allows developers to bring both horizontal and vertical scale to bear without doing anything differently.
  • Extension Framework As mentioned above, extensions / add-ons represent a great opportunity to both de-bloat projects that solve many problems or address many use cases. It also allows for innovation as 3rd parties can make contributions without having to be a core project developer to contribute or solve their problems while maintaining the control they need. We’re excited for you to try this first iteration of our extension framework, and documentation can be found (for now) inside the plugin’s FAQ.
  • Genesis Framework Extension Among the most popular theme clubs in the market and part of a highly valuable suite of publishing solutions is the Genesis Framework. Our work in the website optimization industry for the past 11+ years allows us to know great products and communities when we see them, and that is why we chose to work with CopyBlogger Media to enhance the performance of the framework.The extension is included in the W3TC default distribution and requires an active Genesis theme as well as W3TC Pro. The extension leverages the fragment cache in order to do its magic, a solid example of the power of the new extension framework. Once enabled, a given page request will be served 30-60% faster (and will be even faster as we move forward).

    Working with the Genesis team to get this extension into play has been fun, but we do expect to find some bugs along the way. Please let us know what you find so that we can promptly address. Meanwhile, we hope the value we’re offering helps you create engaging experiences for your readers / users. For Synthesis hosting customers, the upgrade is free and already running on your site(s).

For those interested in upgrading to the Pro version, simply use the upgrade button to obtain a license key valid for a single WordPress installation. To have a professional from the team tune your site for performance, simply make a purchase from the support tab of the plugin itself.

To learn more about how fragment caching helps “origin optimization” (optimizing your site for the cache miss and other use cases), check out the white paper we co-authored with our friends at CopyBlogger Media!

We have a lot more planned for the Pro version of W3TC, so please stay tuned or share your ideas with us as we move forward.

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